Business ProfileforSimon & Schuster, Inc.

I am writing to formally lodge a complaint against Simon & Schuster, Inc. (********), regarding a recent attempt to purchase a lifetime license for the Latin American Spanish language course at a promotional rate. Today, I clicked on a link provided via email (************************************************************************************************), which clearly advertised the course at 50% off. The reduced price of $287.50, as opposed to the full price of $575, was displayed on multiple pages leading up to the final payment step.However, upon reaching the final payment page, the price displayed was the full $575. This discrepancy constitutes a form of bait-and-switch advertising, which is illegal under the ************************ (***) Act. I attempted to resolve this issue through ********* customer support, but they refused to honor the advertised price, instead offering me only a 20% discount coupon. The support representative also declined to escalate my complaint and acknowledged that this was a "known issue," yet no remedy was provided.I proceeded with the purchase because I still required the product, but I believe that ********'s actions are in violation of the **** prohibition against unfair or deceptive acts or practices. Specifically, the *** Act (15 U.S. Code 45) prohibits misrepresentation of material facts, which in this case includes the false advertising of a sale price. Furthermore, the practice of advertising one price only to charge a higher price at checkout constitutes bait-and-switch, a violation of consumer protection laws at both federal and state levels, including the Uniform Deceptive Trade Practices Act (UDTPA).I am requesting that Simon & Schuster, Inc. (********) honor the originally advertised price of $287.50 and provide appropriate compensation for the time and frustration I experienced in attempting to resolve this issue.I look forward to a prompt resolution of this matter.